The publication of Asia Nikkei shared the unusual statistics: in April, the local company became the leader of cars in Japan for the first time. Suzuki imported 3990 cars, ahead of Mercedes-Benz (3202) and BMW (2575). The Japanese owes changes to the car market in the five -door Jimny Nomade: Indian -made SUVs are sold in the country, and demand exceeds the supply.
At the beginning of the year, Suzuki was forced to stop sales of elongated Jimny, since the number of pre -orders much exceeded production capabilities. Initially, the company hoped to sell 1,200 cars monthly, but the real import is three times higher, and still there are not enough SUVs! Compared to 2024, the import of Suzuki cars to Japan in monthly expression flew 83 (!) Times.
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The authorities of Japan have been holding zero duties for imported cars since 1978, so local companies began to switch to sales of foreign assembly vehicles. I launched the Honda process with Chinese Odyssey minivans and Indian WR-V crossovers, but it is the Indian Suzuki Jimny that became bestsellers and can provoke changes in the structure of the market as a whole.
For many years, a natural “limiter” for imports in Japan was the right steering wheel, but there is no problem with Indian assembly machines. Also, Chinese auto giants show interest in the country of the rising sun: BYD even prepares the original KAY-KAR to squeeze the recognized leaders of the microcars segment. Perhaps the authorities of Japan will also be forced to deal with imports.
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