Russian marketplaces began to be connected with car trading in 2023, and by 2025 the cars appeared in the assortment of all the largest sites: Megamarket, Yandex Market, Ozon and Wildberries. However, only new cars have been proposed to order. Wildberries, as part of testing, launches the trade in used machines in Moscow and the Moscow Region.
Now in the new category on Wildberries you can find both used cars of Chinese brands, as well as Kia, Renault, Volkswagen, Audi and others.
Screenshot / Wildberries
The cheapest machine at the time of writing the material is the Lada Granta Cross 2023, which is offered for 945,000 rubles, and the most expensive is the 2017 Mitsubishi Pajero Sport for 3,395,000 rubles. Later, more models will be added to the assortment.
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The order is still available only in Moscow and the Moscow region, however, the geography will expand over time. With the new category of Wildberries, the Pango Cars system will help, which specializes in the sale of veils of dealers.
Since October 2023, when cars first appeared on marketplaces, the Russians bought 1.9 thousand cars worth 3.9 billion rubles. The vast majority are models of Chinese brands. They account for 94 percent of such sales, and the remaining six for domestic products. Most often they order the Cher’s Tiggo 4 crossover, but some are also resolved to buy a premium – for example, Lixiang L9 for 7.7 million rubles.
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