Lamborghini Sales Director Federico Foskini in a conversation with Carsales said that another model in the SUV segment simply would not fit into the brand line. If it is a crossover larger than Urus, then it will turn out to be bulky and cannot be truly sports. If it is more compact, it will not be able to provide a decent level of premium. Simply put, any solution is worse than Urus, which is a kind of golden middle.
According to the results of 2024, the brand from Sant-Agata-Bolonesus sold 10,687 cars around the world-this is not only 5.7 percent exceeds the result of the 2023rd, but is also a record. Urus, which in the ranks since 2017, remains one of the brand sales drivers, and interest in it increased after deep modernization and the appearance of hybrid modification. This model was chosen by 5662 people around the world.
Lamborghini boasted records of income and sales Lamborghini sold a record number of cars in 2024 tuning for a rare Lamborghini Huracán STO
The appearance of a hybrid in a gamut attracted even more attention to Urus: this is not only the most powerful version of the model, but also the fastest. Such a crossover has an 800-horsepower system: a 192-horsepower electric motor is built into the eight-speed automatic, which helps the 620-horsepower, deformed internal combustion engine. The maximum speed is recorded for a model of 312 kilometers per hour, and from a place to a hundred it accelerates in 3.4 seconds.
Meanwhile, the Lamborghini Urus remains the most popular luxury car in Russia, although the official deliveries of luxury items that this model include are prohibited, and Lamborghini itself has not been conducting a business in the country in the spring of 2022. However, crossovers continue to carry us in parallel imports: in 2023, as in 2024, Lamborghini Urus became the best-selling car in the luxury segment. Over the past year, the Russians purchased 131 such a car.
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