The world premiere of the Jetour Shanghai L10 concept SUV took place at the 2026 Beijing Auto Show. The model represents the brand’s new line of “tourist mini-homes” and is positioned as a flagship luxury camper that embodies the idea of a “mobile chalet”.
The key feature of the concept is a transformable interior. Inside there is a bunk bedroom and three separate zones, and outside there are many retractable modules that turn the car into a full-fledged living space. Jetour intends to make luxury caravan-level camping accessible to a wider audience. For clarity, a retractable two-tier tent and a modular kitchen in the trunk were installed at the exhibition stand.
Jetour Shanghai L10 has become part of the brand’s new global strategy. The company’s entry into the innovative tourism support program confirms its intention to develop the direction of tourist cars and mass-produce similar models in the future.
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