Russians were told why Chinese brands release new models faster than anyone else

Chinese car companies update their models much faster than European, Japanese or American ones. It’s not that they want to be the fastest, it’s just that China has developed its own logic for the development of the industry in recent years. This was reported by Rossiyskaya Gazeta with reference to an interviewed auto expert.

According to him, the Chinese car market is oversaturated and extremely competitive. Dozens of brands are fighting for buyers, so updating the model range is a matter of survival, and not just marketing. Without a new product every year or two, the company quickly loses interest. In such conditions, speed allows you to remain visible, fuel demand and demonstrate the relevance of technology.

It is also noted that Chinese manufacturers initially work more flexible: they have shorter development cycles and faster solutions. In addition, there is a close relationship with local suppliers: many parts are made domestically, which speeds up the launch and reduces dependence on external factors. As a result, what traditional concerns take 4-5 years to do, in China they do in 2-3 years.

Accelerated model updates bring obvious benefits to the buyer. Rapid updates make technology more accessible: yesterday’s premium options are now appearing in mass-market cars. Fierce competition lowers prices and increases equipment – the buyer gets more for the same money. In addition, the market is becoming more dynamic and the choice is wider.

Read also: – Tuners turned Nissan Murano into an SUV for the city

— The legendary Lada Niva turned 49 years old

— The crossovers that Russians most often buy are named