Volga cars will have a branded voice assistant

As soon as the driver or passenger says the code phrase “Hello, Volga,” the car will independently change the climate system settings, open the panoramic roof, or fulfill other wishes. One of the Volga brand dealers told Motor magazine about this using the example of the Volga K50 crossover.

The flagship of the Volga brand will be the Volga K50 crossover, which is a Geely Monjaro, for which an original radiator grille was created. The cost of the model will be from 4.2 million rubles.

All modifications of the Russian-assembled model will be equipped with a 2-liter turbo engine producing 238 hp, an 8-speed automatic transmission and an all-wheel drive system.

The basic version comes with 19-inch wheels, a panoramic roof, contour lighting, adaptive suspension and much more. The start of sales is scheduled for June 19.

The sales potential of Volga in Russia is estimated at 40-60 thousand cars annually. However, achieving this figure directly depends on many factors.

Relying solely on brand awareness would be a mistake. This was previously announced by the founder of the external press service for the auto business “Mechanika” Alexander Kovalev.

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