According to the forecast of the No Limits agency, in 2026, Chinese auto brands in Russia will move to strict consolidation of model lines in an economy regime.
“We expect a significant decline in the share of electric vehicles in segments where there is no mass demand. Lines of duplicate models will be significantly thinned out in order to reduce logistics costs and strengthen marketing of key products. Gray imports of European cars from China will grow in the segment up to 160 horsepower,” the publication says.
Brand strategies will be revised: Haval will focus on Jolion, Dargo, M6 and H9, Chery will continue to sell off stock with an emphasis on Tiggo and Arrizo 8 models, and Geely will bet on Monjaro, Atlas and the new Galaxy series. Changan will promote the UNI series and the Deepal brand. Omoda/Jaecoo will face the challenge of moving to new generations and Tank, despite the success of the 300 and 500 models, is losing sales due to high prices and needs to be localized. Exeed is in crisis due to quality issues, and switching to Exlantix is unlikely to improve the situation.
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