According to analysts’ estimates (data from three classifications, excluding sales volumes), the average price of a new product in 2014 was 1.2 million rubles, and in 2026 it reached 3.79 million rubles, said the head of the Avtostat agency, Sergei Tselikov.
“If we compare the current average price of a new car (3.79 million) with the price in 2014 (1.2 million), we can state that over 12 years, new cars have risen in price by more than three times (+216%),” the specialist said.
The starting point was 2014, when sanctions pressure and a sharp devaluation of the ruble began. Then, in 2020-2021, the pandemic and global supply chain disruption caused a shortage of cars around the world, which led to a jump in prices (“rugs for 300” are from the same era), he noted. Tselikov.
In the spring of 2022, the market structure changed dramatically: familiar brands left, prices for leftovers quickly increased, and they were replaced by Chinese models, which at first seemed like a more affordable alternative. That is why in the “general mass” the annual growth after 2022 was not even as sharp as during the pandemic period.
The secondary market traditionally reacts late. According to the same classifications, the average price of a used car rose from 435 thousand rubles in 2014 to 1.35 million rubles in 2026 – an increase of 210%. The price dynamics here repeat the schedule for new cars, but with a lag of 1-1.5 years, the expert said.
Today, the average new car costs 3.79 million rubles.
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