Categories: Auto News

Mercedes chief designer called the salon of the new Audi concept outdated

Audi prepared an unusual show car for auto exhibition in Munich [Concept C](https://motor.ru/news/audi-proncept-03-09-2025.htm)-Rogster with a rigid folding roof and electric power plant. Audi adhered to minimalism, but the laconic interior design and a small display did not like the head of the design-Benz design to Gordena Wageneru. In his opinion, the salon “looks as if it had been developed in 1995.”

Wagener noted that there are too few technologies for a modern concept in Concept C. He added that he himself likes “hypeanalogical things”, but a small screen is a wrong solution for new cars.

Audi Concept C.
Audi Audi Concept C.
Audi Audi Concept C.
Audi Audi Concept C.
Audi

Now, according to Wagener, the designers have found the perfect balance: voice assistants are becoming smarter and can do more, but screens remain to confirm and visual tips, and they should be large.

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Vagener also spoke about the first representative of the BMW Neue Klasse family, an electric IX3. The solution with a screen stretched under the windshield, he also considers not too successful. The information is located too far and is displayed finely, which will distract the driver. It is impossible to control such a screen with your hands – again, it is too far. Therefore, BMW introduced another touchscreen. As a result, “information is displayed at different levels, and I do not think that it is intuitive,” the designer concluded.

Mercedes-Benz himself did not become a melted with screens: the electric GLC debuted in Munich received a record 39.1-inch MBUX HYPERSCREEN.

We are waiting on the roads: fresh concepts

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