The German company wants to simplify the perception of its line of electric vehicles, riding it from the current common designation – the abbreviation ID (Intelligent Design), said Martin Sander Sander Sander Sander, a member of the Administration of Directors of Volkswagen. Starting from 2026, the electric cars in order to avoid confusion will give simpler names, and the current branding will go down in history.
There are few details so far, but Sander promised that the company would return to the “traditional” names of its own. “The concepts of ID.2all and ID.EVERY1 will receive other names when they go to production,” the top manager said.
Perhaps electric cars will receive memorable letter names like Golf or Tiguan. In particular, ID.2, which will see the light in 2026, can be called Polo in honor of the 50th anniversary of the cult model of Volkswagen. And the expected in 2027 ID.1 can be called Lupo, Fox, Up! Or another similar.
In addition, it is known that Volkswagen is working on the “battery” Golf, which will appear by the end of the current decade along with the electric T-ROC. However, the new Neyming will deprive buyers of the name of the name to distinguish electric cars from Volkswagen with internal combustion engines, which will be sold in parallel for at least several years.
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ID Submarine appeared in 2017. His first -born was the ID.3 hatchback, and then ID.4, ID.5 and ID.6, the ID.7 sedan and the minivan Id.Buzzz appeared in the line.
The upcoming branding change rhymes with the promised cardinal changes in the electric line. The new VW models will be designed according to a different design language, returning them to a more traditional silhouette. As a result, the cars will look simpler and more solid, the brand designers assured.
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